NORTH SACRAMENTO – New Faze Development and The Sacramento OBSERVER announced the ground breaking of the new approximately 6,500 square foot home of The OBSERVER at 1815 Del Paso Blvd in North Sacramento.
“We are excited to see construction start for the new home of The Sacramento OBSERVER, an organization whose presence not only serves as another welcomed anchor but also further enhances the Del Paso Boulevard corridor and paves the way for future investments into this community,” said Charlie Kaur Tiwana, vice president, New Faze Development and vice chair of the Del Paso Blvd. PBID.
Established in 1962, The OBSERVER has been one of the most decorated publications in the history of the Black Press. Over the course of its 57-year history, The OBSERVER has received nearly 700 national, regional and local awards for journalism excellence and community service.
The OBSERVER is currently led by second-generation publisher Larry Lee, who succeeded his late father, Dr. William H. Lee, after 50-plus years of publishing excellence. Lee says he is excited to be launching the next chapter of The OBSERVER in North Sacramento, after spending more than 50 years in the historic neighborhood of Oak Park.
“We are so thrilled to break ground on our future home on Del Paso Boulevard. Our new ‘21st century newsroom’ will issue a new era for our media company, and we couldn’t be more excited about establishing our next phase here. We spent our first 50-plus years in Oak Park — we look forward to spending the next 50 years in North Sacramento,” Lee said.
“It has been a pleasure working with the team at The Sacramento OBSERVER in helping to create a space that incorporates modern elements and design,” said New Faze Development project manager Erika Huerta.
New Faze Development, based in Sacramento and founded by Allen Warren, has an established record of enhancing communities in California, Nevada, and Missouri, even recently opening an assisted living and memory care facility in Citrus Heights, California. New Faze Development has a history of working on culturally significant projects such as the Sacramento Urban League building and helping to establish the Hmong Cultural Center in North Sacramento and considers this partnership to develop the new home of The Sacramento OBSERVER to be especially important to the preservation of African American culture in the Sacramento Region.